Beijing, July 28 (Reporter Bu Ye), Starting from August 1st, the Sprite green packaging will be replaced with transparent plastic packaging, and green plastic bottles that have been in use for over 60 years will become history. Previously, The Coca-Cola Company was rated as The world's largest Plastic pollution enterprise aims to promote the recycling of plastic packaging bottles.
Currently, Sprite packaging plastic contains green polyethylene terephthalate (PET). The Coca-Cola Company said, Although green PET is recyclable, recycled materials are more likely to be converted into disposable items such as clothing and carpets, and cannot be recycled into new PET bottles. During the sorting process, it is necessary to separate green and other colored PET from transparent materials to avoid the need for new PET bottles Recyclable food grade packaging discoloration.
Julian Ochoa, CEO of R3CYCLE, a plastic group involved in The Coca-Cola Company's recycling improvement In a statement, extracting colors from bottles can improve the quality of recycled materials. After recycling, transparent PET Sprite bottles can be remade into bottles, Helps with the recycling of plastics.
After changing the bottle, the green color tone of Sprite will continue to be used on the label.
In the product matrix of The Coca-Cola Company, other drinks using green bottles include Fresca, Seagram and Mello Yello), It will also be replaced with transparent containers in the coming months.
On the eve of The Coca-Cola Company's announcement of packaging change, the company released its revenue data. Data shows that Coca Cola's second quarter earnings exceeded expectations, And raised the annual revenue forecast.
This beverage giant is often criticized for producing environmentally damaging plastic waste. In 2020, the company was rated as a The world's largest Plastic pollution enterprise. The company's logo and brand were found on 13834 pieces of discarded plastic in 51 countries, Usually in public places such as parks and beaches.